Podcasts, Business Leader, Speaker, Author

How to be good at work, good with money, good to yourself and your family, and live your best life.
About Brian Buffini


I arrived in California, a wide-eyed 19-year-old Irish boy with not much more than a willingness to work and a believable grin.

I spent 10 great years in real estate, and another 25 building America’s largest corporate coaching company - Buffini & Company.

I built it on a belief that things could be done better, we could be better, our businesses could be and our lives could be too. And they were.

Doing good in our work life and being good with the money we make is one side of it. Our personal lives, being good at home, saving the best for our families is of course the other.

When both come into balance, we hit the sweet spot they call the good life. I’ve taught, and learned a lot, along my own journey to the good life.

And through my new venture “It’s a Good Life” I want to show as many others as I can how to get there too.

“It’s a Good Life” will give you simple tips, tools and training to live your best one.

Listen in to the podcast, or join our mailing list for more.

Brian's Story
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Inspirational Podcast

It’s a Good Life podcast

Launched on St. Patrick’s Day 2016, Brian’s podcast drew record-breaking downloads, quickly jumped to the top of the charts in Apple Podcasts Business category and topped 13,000,000 downloads in 178 countries.

Originally called “The Brian Buffini Show”, Brian renamed the podcast “It’s a Good Life” on January 1st 2022.

It’s all about simple tips, tools, and training for a good life.

How to be good at work, good with money, good to yourself and your family, and live your best life.

Listen in sometime, or join our mailing list for the inside track.

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Business Motivational Speaker

Motivational Speaker

Brian Buffini is one of the most prominent speakers of his generation. Mentored by the greats… Zig Ziglar, Jim Rohn, Lou Tice… Brian is internationally recognized for his on-stage brilliance and transformative abilities. One of the most sought after speakers in the world, Brian’s yearly ‘Success Tours’ and ‘MasterMind Summit’ draw record-breaking sellout audiences.

Brian's Event Calendar
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Brian Buffini's Bold Predictions: 2023 Real Estate Market Outlook
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The Emigrant Edge

Order Brian's New Book!

Take advantage of the opportunities that are in front of you and unleash the principles of the Emigrant Edge to build your own American Dream. "The Emigrant Edge" is a #1 Bestseller!

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Brian Buffini's Book Club

Brian’s book club will take you down the path of insipirational stories and trials that inspired him to succeed, as well as introduce new material that continues to inspire Brian each new day!

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Real Estate Studio

Business Leader

In 1996, Brian founded Buffini & Company—an organization dedicated to impacting and improving the lives of others. Based on Brian’s 20+ years experience of ‘working by referral,’ Buffini & Company provides powerful lead-generation systems, along with the motivation, mindset and methodologies to make significant improvements to an organization’s bottom line. The company has trained over three million business professionals in 41 countries and currently coaches more than ten thousand business people who sell 1 of every 8 homes sold, making it the largest coaching and training company in North America.

"If your ship doesn’t come in, swim out to it".
– Therese Buffini (Brian’s Mother)

It's a Good Life
Business & Personal Growth Podcasts
Buffini & Company
World-class coaching & training
Brian Buffini - Real Estate Leader
Buffini Family


Brian makes his home in Carlsbad, California, with his wife of 25 years, Beverly and their six children. Beverly, a former USA Olympic volleyball player, keeps the family’s extremely busy schedule moving smoothly through a multitude of business and sports commitments, home schooling, charitable work, and family time. "My greatest achievement?" mulls Brian, "You’re looking at it".

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